Monday, May 9, 2011

News: Apple the world's most valuable brand

Overtakes Google.

iPhone and iPad maker Apple is the world's most valuable brand, according to a new report.

It overtook search engine Google, its brand value climbing 84 per cent in the past year to $153.3 billion, the BrandZ 2011 rankings by Millward Brown reveal.

The switch ends Google's four-year reign at the top. Google's brand value fell two per cent to $111.5 billion.

Read more...

Source: http://www.eurogamer.net/articles/2011-05-09-apple-the-worlds-most-valuable-brand

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